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Glenn Turnbull4 min read

Why Buying Stuff has Changed, and Why Selling Stuff Should Too

It may not be readily apparent to many people but the way that we buy stuff today has ...
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Ian Jacob1 min read

How can you be improved as a brand manager?

I bet you get answers to this question every single week. And it’s probably from someone ...
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Ian Jacob2 min read

Content for lead generation – 3 tips for sales managers

You might be among the majority of sales managers caught in that war between a team of ...
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Ian Jacob2 min read

You’re a lone ranger Marketing Director that can’t afford to hire?

The very e-book stimulating this blog has been downloaded a significant number of times ...
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Glenn Turnbull2 min read

How the marketing message gets around

Quite often, marketing managers would ask me or one of our crew, what we actually do.
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Ian Jacob1 min read

HubShots opened our eyes to typical Sales Director problems

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Glenn Turnbull2 min read

The best way for any Sales Director to see the future in lead generation?

You don’t need a crystal ball, just a Kodak camera. Preferably a digital one. They are ...
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Glenn Turnbull1 min read

A guide to cold calling tips

No doubt you have seen advice on this topic in all forms and guises. The headlines, for ...
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Glenn Turnbull3 min read

Why advertising is an old taxi and content marketing is Uber

A lot of us would have witnessed in recent months the dogged resistance by established ...
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