Recently I have been sharing some great value practical online tools that can help you in your businesses to develop your online presence.
With so many businesses currently utilising social media channels as a vehicle to communicate with their friends, customers and peers, there has been lots to learn as a business owner on how social media has evolved.
The algorithms that social media platforms use to rank content, favour content that is visual.
Because that is what consumers want to tune in to. Visual content is entertaining – even when the content is informative and educational. Visual content is not just useful for social media but can be a powerful addition to your website.
Surely you've heard the credo
"A picture is worth a thousand words"
Today I would like to share the illustrative skills of an artist named Guy Downes. You can read more about him here guydownes.com
Who is Guy?
Guy Downes is an independent visual communications consultant whose work helps organisations connect and engage with the audiences that matter to them using a range of techniques such as:
- Graphic Recording (also known as live scribing or visual note taking)
- Video Scribe Animations
- Journey Maps
- Cartoons and Doodles
How does this help business?
Guy’s visualisation work helps organisations simplify, sharpen and share vital information.
After reading this message I believe that communicating what businesses actually do, in a way that consumers understand, is a critical way forward in attracting new business that wouldn’t necessarily read through pages and pages of website content.
Have a look at Guy’s website, bookmark it, and consider his services in the future when the opportunity arises.
If you would like to learn more about our Practical Online Strategies for Businesses and just what Search and Be Found can do for your business, then click through below and download our FREE eBook hat highlights the marketing channels with the best return on investment.